MCA Capgen

The MCA Capgen logo is a seamless fusion of two distinct yet complementary identities. It draws from MCA Consulting’s clarity and typographic elegance—rooted in precision and strategic thinking. At the same time, it channels Capgen Global’s aspirational energy and worldwide outlook, reflecting ambition without borders. Together, these influences shape a modern, sophisticated visual identity that feels both international and future-ready—perfect for a firm operating at the intersection of strategic consulting and global capital. The subtle world map embedded in the background underscores the firm’s international reach and global ambition, visually anchoring MCA Capgen as a forward-facing, cross-border enterprise. Completing the identity is a graceful golden arc, symbolizing the shared commitment to excellence, completeness, and a holistic approach to growth. It also evokes the image of a rising sun—signifying new beginnings, expansive vision, and a future-forward trajectory.

Client

MCA Capgen

DELIVERABLES

Logo, Stationery, Logo Styleguide

Year

2025

Role

Identity, Stationery